Image by Andrew Buchanan
Moxie & Moss Workwear
Two of the founders followed their gardening passion and launched Moxie and Moss Landscape Design. Digging in the wet, Pacific NW soil was uncomfortable, their everyday jeans weren't up to the task, and workwear marketed to women was either ill-fitting and tailored for men's bodies or offered stereotypical colors and patterns. Enter their client (Sara) who happened to be an apparel industry expert. The three decided to take things into their own hands, designing and producing Moxie & Moss Workwear (rebranded as Dovetail Workwear.)
OBJECTIVE
From brainstorming the brands look and designing the bandana patterns, to laying out the photoshoot, the approach was to create a Moxie & Moss Workwear campaign by incorporating a look that married with their workwear denim pants 
OUR WORK
Branding
Design
Photography
Stylist
BANDANA, neck scarf, hat, rag, water filter, wash cloth, trail marker, napkin, gift wrap, sun block...
GET OUTSIDE AND GET DIRTY
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